If you didn't get a chance to attend the first TribeCon in New Orleans last week, you missed a great first time conference focused on community. I was lucky enough to know the founders Chris Schultz and Tiffany Starnes who were nice enough to invite me to speak.
My talk focused on an idea I've been playing with for a while that I call Micro-Content. But more importantly, how a brand can use Micro-Content to grow its tribe and ultimately to sell more of its products/services to said tribe.
Here is the entire talk.
Warning, the audio isn't awesome but I did what I could to help it out. I'd suggest using headphones and cranking up the volume on your computer a bit. And as always, please let me know what you think about the talk, about me as a professional speaker, or pretty much anything else that comes to your mind. I'm always all ears.
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